Blueland

Blueland is a consumer products company that makes eco-friendly, refillable cleaning and personal care products designed to eliminate single‑use plastic. The brand sells reusable bottles and water‑free refill tablets — including household cleaners and laundry detergent tablets — offered in refillable kits and bundles. Founded by Sarah Paiji Yoo, Blueland emphasizes non‑toxic, microplastic‑free formulas that aim to make sustainable choices effortless, affordable, and effective. Sold direct‑to‑consumer and increasingly in retail (55+ Costco clubs), the company highlights convenience with offers like free shipping over $50 and easy returns.