doola

EWWW Image Optimizer is a web performance company best known for its WordPress plugin and cloud services that automatically optimize images, convert them to modern formats (WebP/AVIF), and reduce file sizes to improve site speed and bandwidth. It offers bulk optimization, on-the-fly conversion, a CDN and API options, and integrates with popular WordPress tools and e-commerce plugins like WooCommerce and gallery plugins. The product supports lossless and lossy compression workflows and aims to simplify image handling for developers and site owners while improving load times and SEO.