Account Based Marketing (ABM) Manager

Relay Financial(11 days ago)

HybridFull TimeSenior$70,000 - $90,000Marketing

About this role

Relay is a digital banking platform focused on empowering small business owners with clear financial visibility and control. As they expand their demand generation efforts, the company is seeking a highly hands-on, strategic Account-Based Marketing (ABM) Manager to build and execute targeted campaigns that drive new sales pipelines. The role involves collaboration across marketing, sales, and operations to develop scalable growth programs from scratch.

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Required Skills

ABM
Demand Generation
Campaign Management
B2B Marketing
Marketing Automation
Email Marketing
Web Campaigns
Paid Media
Outbound Sales
Customer Segmentation

About Relay Financial

relayfi.com

Relay Financial, often referred to simply as Relay, is a financial technology company that specializes in providing online business banking services designed to enhance cash flow management for small businesses. The platform allows users to effortlessly track their earnings, spending, and savings by offering multiple checking and savings accounts tailored to specific financial goals. Relay prioritizes transparency and ease of use, promoting features such as no hidden fees, multi-account organization, and integrations with popular accounting software. Although not an FDIC-insured bank, its banking services are supported by Thread Bank, ensuring funds are eligible for FDIC insurance coverage up to $3 million.

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