Ad Research Manager

Roku(26 days ago)

HybridFull TimeSenior$87,000 - $101,000Research & Insights

About this role

This role leads end-to-end primary research studies to support Roku advertisers, designing methodologies and leveraging first‑party and syndicated data to generate actionable insights. The position partners with cross-functional teams to inform creative and media best practices, measure campaign lift, and build industry narratives. It requires autonomous work in a fast-paced environment, presenting results to internal and external stakeholders and maintaining an insights database to scale learnings.

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Required Skills

Research Design
Survey Programming
Data Analysis
Statistical Testing
Vendor Management
Syndicated Data
Campaign Measurement
Audience Insights
Creative Testing
Conjoint

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About Roku

weareroku.com

Roku is a TV streaming platform company that builds Roku OS and a family of streaming players and Roku TV software used by millions of smart TVs and connected devices worldwide. It operates the Roku Channel, an ad-supported streaming destination, and provides a platform for publishers and developers to distribute channels and content. Roku also offers advertising, measurement, and monetization tools that let brands and publishers reach and analyze TV viewers across the platform. Manufacturers and developers choose Roku for its large user base, integrated distribution, and simple tools for building and monetizing streaming experiences.