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Analytics Manager – Marketing and Media Optimization at Morgan & Morgan, P.A. - ApplyBlast

Analytics Manager – Marketing and Media Optimization

Morgan & Morgan, P.A.

1 month ago

Brooklyn, New York, United States

Onsite

Full Time

Manager

2 applicants

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About this role

The Analytics Manager leads data analysts in optimizing marketing performance and media attribution across multiple channels. This role involves developing media mix models, designing experiments to measure campaign impact, and building automated data pipelines to integrate information from various platforms. The position requires creating forecasting models and dashboards to communicate key performance insights to marketing, finance, and executive stakeholders.

Responsibilities

Guide data analysts focused on marketing performance and attribution across multiple media channels
Develop and refine media mix models to assess media contribution and guide budget allocation
Build and maintain automated ETL pipelines to integrate data from media platforms and intake systems

Skills

Qualifications

Bachelor's Degree in Data ScienceBachelor's Degree in StatisticsBachelor's Degree in Financial Management

About Morgan & Morgan, P.A.

forthepeople.com

Headquarters

Orlando, Florida, United States

Company Size

1001-5000 employees

Founded

1988

View Profile

Morgan & Morgan (ForThePeople) is America’s largest personal injury law firm, representing individuals in personal injury, employment, consumer, mass tort and other civil litigation matters. With 1,000+ lawyers and offices nationwide, the firm markets more than $25 billion recovered for clients and offers 24/7 free consultations and contingency-fee representation. They emphasize aggressive trial advocacy and high-profile resources while promoting accessibility and client-focused service for everyday people.