Assistant Media Manager

The Assistant Media Manager supports the Regional Media Manager in executing end-to-end media strategies for the Hong Kong SAR market, focusing on planning and delivering 360-degree paid media campaigns to drive brand desirability and boutique traffic. This role balances data-driven performance marketing with brand equity protection, requiring close collaboration with regional teams, local commercial and marketing departments, and external media agencies. The position involves managing media planning, agency partnerships, performance analytics, and financial governance to optimize campaign effectiveness.