Assistant Vice President, Digital Acquisition
Citi(1 month ago)
About this role
An Assistant Vice President, Digital Acquisition at Citi Wealth based in Hong Kong within the Marketing organization, focused on advancing digital channel capabilities for consumer wealth clients. The role supports Citi's global wealth business by aligning digital acquisition and customer engagement efforts with broader product and business objectives. It operates cross-functionally with product, marketing and technology stakeholders to drive growth and activation across digital touchpoints.
Required Skills
- Digital Acquisition
- Personalization
- Customer Journeys
- Paid Acquisition
- Data Analysis
- Partner Management
- Product Marketing
- Omnichannel Engagement
- Conversion Optimization
- Reporting
About Citi
citi.comCitibank offers multiple banking services that help you find the right credit cards, open a bank account for checking, & savings, or apply for mortgage & personal loans.
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