Assistant Vice President of Marketing & Communications
Otterbein SeniorLife(15 days ago)
About this role
The Assistant Vice President of Marketing & Communications at Otterbein SeniorLife leads strategic marketing, branding, and communications for various healthcare services, aiming to enhance brand awareness, increase census, and foster referral partnerships. The role involves supervising marketing and admissions teams, developing business growth strategies, and maintaining cohesive messaging across diverse platforms.
Required Skills
- Marketing Strategy
- Branding
- Communication
- Business Development
- Healthcare Marketing
- Digital Marketing
- Public Relations
- Team Leadership
- Referral Management
- Analytics
Qualifications
- BS in Marketing, Business, Healthcare Administration, Communications, or related field
- 10+ years in marketing and supervision in healthcare
About Otterbein SeniorLife
otterbein.orgOtterbein SeniorLife is a senior living organization serving Ohio and Indiana that operates continuing care retirement communities (CCRCs) and provides a full continuum of services — modern independent living homes, assisted living, at‑home care, hospice, and more. The organization emphasizes choice and personalized, person‑centered care across living and care settings to help older adults maintain independence and quality of life. Guided by the motto "Where the Spirit Has No Age," Otterbein focuses on modern campuses and supportive services tailored to residents' changing needs.
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