Assoc Manager Customer Marketing

The Associate Manager of Customer Marketing at Hasbro in Mexico serves as the primary in-store representative, bringing iconic brands to life through effective execution, demonstrations, activations, and events. This role focuses on optimizing shelf strategies, planning commercial campaigns, and analyzing sales data to drive growth and enhance the shopper experience. The position requires close collaboration with retailers, agencies, and internal teams to ensure successful point-of-sale results and maintain strong brand presence.