Bristol Myers Squibb
The Associate Director, HCP NPP & Digital Activation (Neuroscience) serves as the primary execution owner for HCP NPP strategy and digital activation across the COBENFY portfolio. This role translates strategic direction into channel-level activation, ensuring integrated, data-driven HCP engagement drives measurable impact on patient initiation and brand adoption. The position requires a commercially fluent marketer to thrive in a fast-moving launch environment while optimizing digital experiences and ensuring compliance.
Headquarters
Lawrence Township, New Jersey, United States
Company Size
10001+ employees
Founded
1887
Bristol Myers Squibb is a global biopharmaceutical company that discovers, develops, and delivers prescription medicines for serious diseases, with a focus on oncology, hematology, immunology, cardiovascular, neuroscience, and other therapeutic areas. The company operates in the pharmaceutical and biotechnology industry, serving patients worldwide through research, development, manufacturing, and commercialization of innovative therapies.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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