Associate Director - Marketing, Sports

JioStar(3 months ago)

Mumbai, IndiaOnsiteFull TimeDirector$129,869 - $173,468 (estimated)Marketing

About this role

The Associate Director – Marketing at JioStar’s Star Sports brand is responsible for driving brand growth and audience engagement across TV and digital platforms. Based in Mumbai, the role focuses on shaping brand positioning and leading integrated marketing initiatives that enhance Star Sports’ visibility and resonance with viewers. It operates within a large media and entertainment organization that combines content and technology to reach hundreds of millions of consumers. The position requires close collaboration with internal stakeholders and external partners to deliver impactful, insight-led marketing programs.

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Required Skills

Brand Strategy
Campaign Management
Audience Engagement
Consumer Insights
Data Analytics
Integrated Marketing
Content Strategy
Communication Strategy
Digital Marketing
Social Media

+11 more

Qualifications

MBA in Marketing

About JioStar

jiostar.com

JioStar is India's largest media conglomerate that brings together Reliance’s Viacom18 and Disney Star to create a unified entertainment powerhouse. It operates 120+ TV channels across languages and genres and owns two leading streaming platforms, offering a mix of linear TV, digital streaming, and premium branded content. JioStar serves audiences, creators, advertisers, and distributors with scale, broad reach, and an integrated content-to-consumer distribution network — positioning itself to "reimagine" entertainment in India.