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Audience Development Manager at Dow Jones - ApplyBlast

Audience Development Manager

Dow Jones

3 months ago

3.5 on Glassdoor

New York, New York, United States

Onsite

Full Time

Manager

0 applicants

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About this role

The Audience Development Manager on Dow Jones' Consumer Subscriptions team will grow reach, engagement, and subscription impact for properties such as The Wall Street Journal, Barron's, and MarketWatch. The role focuses on identifying audience demand, creating scalable growth initiatives across platforms, and translating those initiatives into measurable subscription outcomes.

Responsibilities

Drive audience development and subscription growth across multiple platforms
Translate audience reach into registration and subscription outcomes
Partner with product, newsroom, and acquisition teams to execute growth initiatives
Define, track, and report key performance indicators for audience programs
Maintain shared roadmaps and coordinate cross‑functional workstreams

Skills

Qualifications

Bachelor's degree in Marketing, Business, Communications or related fieldAdvanced degree (Master's preferred)

About Dow Jones

dowjones.com

Headquarters

New York, New York, United States

Company Size

1001-5000 employees

Founded

1882

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Dow Jones publishes the world’s most trusted business news and financial information in a variety of media. It delivers breaking news, exclusive insights, expert commentary and personal finance strategies.