Audience Segmentation Specialist (m/f/d)
GSK plc(17 days ago)
About this role
GSK is looking for a passionate Audience Segmentation Specialist to design, implement, and optimize marketing automation strategies focusing on audience segmentation, predictive analytics, and campaign personalization. The role involves collaboration with cross-functional teams to enhance customer engagement using industry-leading tools and emerging AI technologies.
Required Skills
- Marketing Automation
- Python
- SQL
- Data Management
- AI
- Campaign Optimization
- Segmentation
- Predictive Analytics
- CRM
- Data Privacy
About GSK plc
gsk.comAt GSK, we unite science, technology and talent to get ahead of disease together
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