AVP, Marketing & Planning
Alignment Health(25 days ago)
About this role
The Assistant Vice President, Marketing & Planning provides enterprise-level leadership for Alignment Health’s marketing strategy across all markets, setting multi-year direction and driving brand growth. Reporting to the VP of Medicare, the role partners with senior leadership and oversees cross-functional execution to support member acquisition, retention, and market expansion. The AVP manages substantial budgets and leads senior marketing leaders to ensure alignment with corporate goals and regulatory requirements.
Required Skills
- Strategic Planning
- Brand Management
- Digital Marketing
- CRM
- Analytics
- Marketing Automation
- Leadership
- Budget Management
- Regulatory Compliance
- Market Research
+1 more
Qualifications
- Bachelor's Degree
- Master's Degree (Preferred)
- MBA (Preferred)
- MHA (Preferred)
- MPH (Preferred)
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