Bitcoin Product Marketing Manager
Block(22 days ago)
About this role
A Bitcoin Product Marketing Manager at Block leads product marketing for bitcoin across Cash App and Square, shaping how bitcoin products are positioned and brought to market. The role partners with cross-functional teams to align strategy, narrative, and measurement across consumer and seller ecosystems. The manager helps translate Block’s bitcoin initiatives into a cohesive story that advances the company’s mission of economic empowerment.
Required Skills
- Product Marketing
- Go-To-Market
- Positioning
- Messaging
- Customer Research
- Competitive Analysis
- Measurement
- Data Analysis
- Stakeholder Management
- Cross-Functional Collaboration
+2 more
About Block
block.xyzBlock, Inc. builds technology to increase access to the global economy by connecting businesses and consumers across commerce, payments, and financial services. Its ecosystem includes Square (merchant point‑of‑sale, payments, hardware and business tools), Cash App (peer‑to‑peer payments, banking, investing and crypto), Afterpay (buy‑now‑pay‑later), TIDAL (music streaming), Bitkey (blockchain/security products) and Proto (R&D and product incubation). Block offers payments processing, merchant services, lending, payroll, subscriptions, developer APIs and integrated hardware aimed at simplifying commerce for small businesses and individuals. The company emphasizes developer-friendly tools and consumer apps to expand financial inclusion globally.
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