Brand and Portfolio Strategy Lead

This role defines and leads the brand and portfolio strategy, setting a clear vision and growth roadmap aligned with business objectives while managing the product portfolio to positively impact P&L. The position involves leading integrated marketing plans across all channels, overseeing insight-driven innovation pipelines, and partnering with sales teams to identify whitespace opportunities. It requires influencing senior cross-functional stakeholders to deliver integrated business solutions and managing budgets to maximize ROI. The role also includes providing leadership and mentoring to direct reports while monitoring brand health and performance metrics.