Brand & GTM Analytics Manager

Block(7 days ago)

RemoteFull TimeSenior$108,200 - $202,800Marketing

About this role

The Brand & GTM Analytics Manager at Cash App is a senior marketing analytics role within the Growth Marketing Strategy & Analytics team focused on top-of-funnel brand measurement across priority markets. The role centers on centralizing geo-based measurement, integrating brand channels into core reporting infrastructure, and surfacing insights to inform executive-level decisions and broader marketing strategy.

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Required Skills

SQL
Tableau
Mode
Looker
Data Visualization
Brand Measurement
Brand Lift
Geo Experimentation
Media Modeling
Reporting Automation

+2 more

About Block

block.xyz

Block, Inc. builds technology to increase access to the global economy by connecting businesses and consumers across commerce, payments, and financial services. Its ecosystem includes Square (merchant point‑of‑sale, payments, hardware and business tools), Cash App (peer‑to‑peer payments, banking, investing and crypto), Afterpay (buy‑now‑pay‑later), TIDAL (music streaming), Bitkey (blockchain/security products) and Proto (R&D and product incubation). Block offers payments processing, merchant services, lending, payroll, subscriptions, developer APIs and integrated hardware aimed at simplifying commerce for small businesses and individuals. The company emphasizes developer-friendly tools and consumer apps to expand financial inclusion globally.