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Brand Manager, DACH at Abbott Laboratories - ApplyBlast

Brand Manager, DACH

Abbott Laboratories

2 days ago

3.7 on Glassdoor

Munich, Bavaria, Germany

Onsite

Full Time

Manager

0 applicants

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About this role

The Brand Manager, DACH is responsible for implementing the agreed brand strategy and commercial action plan for the Oncotype DX Breast Recurrence Score® Test in Germany, Austria, and Switzerland. This role translates international and DACH priorities into locally relevant, market- and customer-informed, and compliant marketing initiatives for healthcare professionals and patients. The position works cross-functionally with Sales, Medical Affairs, Market Access, Regulatory, Legal/Compliance, Customer Service, and Finance to drive strategic priorities in the DACH region.

Responsibilities

Implement brand strategy and marketing campaigns for the DACH region
Coordinate cross-functional teams and external agencies for marketing activities
Support sales teams and gather market feedback for strategic planning

Skills

Qualifications

Bachelor's degree in Business Administration, Marketing, Life Sciences, Pharmacy, Medicine or a comparable fieldMaster's degree in Business Administration, Marketing, Life Sciences, Pharmacy, Medicine or a comparable fieldPharmaceutical Representative qualification with proven knowledge according to Section 75 of the German Medicines Act (AMG)

About Abbott Laboratories

abbott.com

Innovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.