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Brand Manager- Running & Training at PUMA - ApplyBlast

Brand Manager- Running & Training

PUMA

4 months ago

2.8 on Glassdoor

Onsite

Full Time

Senior

0 applicants

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About this role

This role leads the development and execution of integrated brand campaigns to drive PUMA India's momentum in running and training franchises. Key duties include managing annual marketing calendars, organizing large-scale experiential activations, and building community relationships through events and influencer programs. The position requires aligning local initiatives with global strategy while managing budgets, agencies, and diverse internal stakeholders.

Responsibilities

Lead development and execution of integrated brand campaigns
Own annual brand marketing calendar aligned with global strategy
Conceptualize and deliver large-scale experiential activations and events
Build and grow on-ground community through athlete and influencer relationships
Manage agency partners, marketing budgets, and cross-functional stakeholders

Skills

About PUMA

puma.com

Headquarters

Herzogenaurach, Bavaria, Germany

Company Size

10001+ employees

Founded

1948

View Profile

PUMA is a leading global sports brand that designs, develops, sells and markets footwear, apparel and accessories for both performance and sport‑inspired lifestyle. Founded in 1948 and headquartered in Herzogenaurach, Germany, PUMA serves athletes across categories including football, running, training, golf and motorsports and partners with designers and labels on high‑profile collaborations. The PUMA Group (which includes COBRA Golf and Dobotex) distributes products in more than 120 countries, employs over 13,000 people, and operates PUMA North America Inc. as its US arm.