Brand Manager, Sprite
Coca-Cola(1 month ago)
About this role
A Brand Manager for Sprite at The Coca-Cola Company is responsible for driving local brand growth and presence within the North America Operating Unit by aligning local strategies with broader company goals. The role focuses on leveraging consumer insights and technology to strengthen brand equity and commercial performance. Based in Atlanta, the position supports collaboration across internal teams and bottling partners to scale and amplify brand impact across markets.
Required Skills
- Analytical Thinking
- Brand Architecture
- Brand Positioning
- Channel Management
- Competitive Assessment
- Consumer Segmentation
- Digital Media
- Nielsen Data
- AI Integration
- Project Management
+2 more
Qualifications
- Bachelor's Degree in Marketing or Related Field
About Coca-Cola
coca-colacompany.comWe are here to refresh the world and make a difference. Learn more about The Coca-Cola Company, our brands and our purpose.
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