Brand Manager
Frida(4 months ago)
About this role
Frida is a consumer baby and family products company that builds solutions to support parents through every stage of parenthood. The Brand Manager will lead strategic planning for the Frida Mom and Frida Fertility brands, using consumer and business data to inform portfolio and product decisions. This role partners cross-functionally to drive annual revenue and margin goals and shape long-term brand growth.
Required Skills
- Brand Management
- Data Analysis
- SKU Strategy
- Product Positioning
- Pricing Strategy
- Market Research
- Cross-Functional
- Project Management
- Presentation Skills
- Excel
+3 more
Qualifications
- Bachelor's Degree in Marketing, Business, or Data Analytics
About Frida
frida.comFrida is a parenting brand designed to offer practical solutions for new parents, emphasizing its understanding of their unique challenges. Unlike lifestyle brands, Frida focuses on addressing immediate needs with innovative products, helping parents navigate issues like crying babies or health concerns. With a commitment to reliable and effective solutions, Frida is seen as the go-to resource in the parenting journey.