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Brand Manager at Abbott Laboratories - ApplyBlast

Brand Manager

Abbott Laboratories

3 months ago

3.7 on Glassdoor

Baar, Switzerland

Onsite

Full Time

Senior

0 applicants

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About this role

A Brand Manager for Abbott Diabetes Care develops and localizes marketing strategies to maximize brand potential and increase sales in Switzerland. The role involves managing promotional campaigns, budget planning, training sales teams, and collaborating with cross-functional teams including medical, regulatory, and external agencies. Responsibilities include analyzing market intelligence, optimizing campaign ROI, and ensuring all activities comply with quality system requirements.

Responsibilities

Develop and localize global marketing strategies for the Swiss market
Manage promotional campaigns and track budget spending limits
Train sales teams on product knowledge and execution strategies
Analyze market intelligence and optimize campaign ROI
Collaborate with medical, regulatory, and external agency stakeholders

Skills

Qualifications

University degree in Marketing or BusinessGerman native language proficiencyFrench language proficiencyEnglish language proficiency5 years Pharmaceutical and/or Medical Device Industry experience

About Abbott Laboratories

abbott.com

Innovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.