Brand Narrative Lead
Patreon(1 month ago)
About this role
The Brand Narrative Lead at Patreon is responsible for translating the company's brand strategy into a cohesive narrative that can be applied across various outreach materials and projects. This role involves synthesizing strategic vision, product narratives, and value propositions into engaging collateral for diverse audiences, including creators, investors, and internal teams. The Brand Narrative Lead collaborates closely with creative and marketing teams to ensure brand consistency while adapting messaging to meet specific audience needs, acting as a central resource for brand integrity within a matrixed organization.
Required Skills
- Brand Strategy
- Narrative Development
- Cross-Functional Collaboration
- Stakeholder Management
- Storytelling Skills
- Complex Information Synthesis
- Empathetic Listening
- Technical Understanding
- Engagement with Creators
- Pitch Deck Development
+6 more
About Patreon
www.patreon.comPatreon is a membership platform that empowers creators to build and engage with their communities by offering exclusive content and benefits in exchange for support from their fans. By utilizing a subscription model, Patreon allows artists, podcasters, musicians, and various other content creators to turn their passions into sustainable businesses. The platform fosters deep connections between creators and their fans without the interference of advertising, enabling creators to monetize their work and grow their audience effectively. With tools for managing memberships and content, Patreon is essential for those looking to cultivate a dedicated following and generate income through their creative endeavors.