Wave

BTL Officer

Wave(19 days ago)

Bamako, MaliOnsiteContractSenior$84,020 - $116,226 (estimated)Marketing
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About this role

A BTL Officer at Wave supports the company's mission to make Africa the first cashless continent by coordinating below-the-line marketing and mobile money branding activities in Mali. The role is regionally based in Kayes and focuses on driving user growth and agent activation across field locations.

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Required Skills

  • Marketing Operations
  • Event Management
  • Field Logistics
  • Inventory Management
  • Vendor Management
  • Partnerships
  • User Acquisition
  • Agent Activation
  • Branding
  • Team Management

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Wave

About Wave

wave.com

Wave is a mobile-money platform that enables users to deposit, withdraw, pay bills, buy airtime and send money from a smartphone app. It offers free deposits, withdrawals and bill payments and charges a low 1% fee for transfers. Wave provides iOS and Android apps, toll‑free customer support and built‑in security, and serves both personal and business customers in markets such as Senegal. The company operates as Wave Mobile Money Inc.

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