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Business Development Representative at Litmus - ApplyBlast

Business Development Representative

Litmus

4 months ago

4.7 on Glassdoor

Pune, India

Hybrid

Full Time

Executive

0 applicants

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About this role

Litmus is a growth-stage software company building the data foundation for industrial AI, helping manufacturers access and utilize real-time operational data from edge devices. The company is seeking a Business Development Representative to drive growth in the manufacturing and industrial technology sector by identifying prospects and generating sales opportunities. This role involves engaging key decision-makers, executing multi-channel outbound campaigns, and collaborating with global sales teams to position the platform for Industry 4.0 and Industrial IoT initiatives.

Responsibilities

Identify and target prospective customers within manufacturing organizations
Execute multi-channel outbound prospecting campaigns via email, phone, and LinkedIn
Qualify leads by understanding business challenges and technology requirements
Schedule and hand off qualified opportunities to the sales team
Manage pipeline information and prospect data within CRM platforms

Skills

Qualifications

Bachelor\'s degree in Business, Marketing, Communications, Engineering, or related field

About Litmus

litmus.com

Headquarters

Cambridge, Massachusetts, United States

Company Size

51-200 employees

Founded

2005

View Profile

Litmus is an all‑in‑one email marketing platform that helps teams design, test, and optimize email campaigns. It offers inbox previews across email clients and devices, pre‑send QA (spam checks, link and accessibility checks), and analytics to track engagement and deliverability. The platform includes a drag‑and‑drop builder and code editor, collaboration workflows, templates, and integrations with major ESPs and marketing tools. Marketers and agencies use Litmus to catch rendering issues, improve deliverability, and make data‑driven decisions about their sends.