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Business Marketing Manager at Philips - ApplyBlast

Business Marketing Manager

Philips

14 days ago

3.8 on Glassdoor

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Hybrid

Full Time

Manager

0 applicants

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About this role

The Business Marketing Manager coordinates the execution and development of comprehensive go-to-market strategies for a mid-complex portfolio of products and services. This role involves analyzing market trends and consumer behavior to optimize pricing strategies, manage new product introductions, and drive market growth. The position requires collaboration with cross-functional teams to ensure successful product launches and enhanced market positioning.

Responsibilities

Coordinate execution of comprehensive go-to-market strategies for product portfolios
Conduct pricing analysis and develop data-driven pricing and promotion strategies
Facilitate new product introductions and manage end-of-life phase-out processes

Skills

About Philips

philips.com

Headquarters

Amsterdam, North Holland, Netherlands

Company Size

10001+ employees

Founded

1891

View Profile

Learn more about Philips and how we help improve people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.