Campaign Operations Specialist
Trimble(1 month ago)
About this role
The Campaign Operations Specialist supports Trimble Demand Generation teams by managing marketing automation systems and processes that drive lead handoff between Marketing and Sales. The role focuses on integrating marketing technologies and initiatives to improve marketing funnel performance and enable enterprise-level campaigns. It operates within the marketing organization and collaborates with analytics, IT, and product stakeholders to align execution with business goals.
Required Skills
- Marketing Automation
- Salesforce Marketing Cloud
- Journey Builder
- Automation Studio
- Knak
- Segmentation
- Data Synchronization
- Campaign Optimization
- Email Marketing
- Analytics
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