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Category Manager, Owned Brands at iHerb - ApplyBlast

Category Manager, Owned Brands

iHerb

1 month ago

3.9 on Glassdoor

Irvine, California, United States

Onsite

Full Time

Manager

0 applicants

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About this role

The Category Manager, Owned Brands leads strategy, item development, and performance management for an assigned category within iHerb’s Owned Brands portfolio, which may include Dietary Supplements, Beauty, Bath & Personal Care, Food & Fitness, or OTC. This role drives the category’s innovation pipeline, manages the existing item portfolio, and partners cross-functionally to bring new products to market and optimize existing lines. The position requires strong analytical and project management skills to evaluate category performance and translate findings into strategic action.

Responsibilities

Lead strategy and innovation roadmap for assigned Owned Brands product category
Manage new product development briefs from concept through stage gate approval
Analyze category performance data and translate findings into strategic action

Skills

About iHerb

iherb.com

Headquarters

Irvine, California, United States

Company Size

1001-5000 employees

Founded

1996

View Profile

iHerb is an online retailer specializing in health and wellness products, offering a wide selection of vitamins, nutritional supplements, herbal remedies, natural personal-care and beauty items, and specialty groceries. The site sells products from many national and international brands, with customer reviews, competitive pricing, promotions, and a loyalty/rewards program. iHerb operates global shipping from regional warehouses and emphasizes convenience through subscription/auto-replenishment and frequent discounts. Customers choose it for its broad catalog of natural-health products and international reach.