Channel Marketing Manager

This role focuses on implementing Below-The-Line (BTL) strategy for the channel, placing the shopper and guest at the heart of decision-making to ensure flawless execution along the path to purchase. The position requires managing A&P budgets, maximizing ROI, and collaborating cross-functionally with Consumer Marketing and Activations Managers to deliver brand-aligned initiatives. The ideal candidate will serve as the Customer Marketing lead for priority brands, driving joint ownership and influencing commercial priorities.