Consumer Insights Manager MEA
Heinz(5 months ago)
About this role
Kraft Heinz is hiring an experienced Consumer Insights professional to support its Middle East & Africa business. The role sits within the marketing organization, reporting to the MEA Marketing Director, with significant exposure to senior stakeholders. The position focuses on building a unified understanding of consumers to help drive demand, consumption, and innovation for Heinz brands.
Required Skills
- Consumer Insights
- Market Research
- Data Analysis
- Trend Analysis
- Brand Tracking
- Competitive Analysis
- Campaign Evaluation
- Innovation Testing
- Qualitative Research
- Quantitative Research
+10 more
About Heinz
heinz.comHeinz is a renowned food company known for its iconic condiments, particularly its world-famous ketchup. With a rich history spanning over 150 years, Heinz specializes in the production of high-quality food products that inspire a passionate consumer following. The company continually innovates, introducing new flavors and products while maintaining a strong commitment to quality. Heinz operates under the belief that food should evoke love and connection, which is reflected in their marketing and product offerings.
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