Consumer Marketing Manager
LI Test Company(2 months ago)
About this role
The Consumer Marketing Manager at Lilly leads consumer-focused marketing efforts to accelerate patient access to Lilly medicines, with emphasis on the Cardiometabolic Health business unit. The role focuses on developing and executing direct-to-consumer and digital marketing strategies informed by consumer behaviour and data analytics. It reports to the Associate Director, Consumer Marketing and supports expansion of the company’s consumer marketing capabilities in Canada.
Required Skills
- Consumer Marketing
- DTC Marketing
- Digital Strategy
- Media Planning
- Data Analytics
- Market Research
- Consumer Insights
- Agency Management
- Performance Measurement
- Cross-Functional
+2 more
Qualifications
- Bachelor's Degree
About LI Test Company
lilly.comEli Lilly and Company is a global biopharmaceutical company headquartered in Indianapolis, Indiana. It discovers, develops, manufactures and commercializes prescription medicines across therapeutic areas including diabetes, oncology, immunology, neuroscience and pain, and has a longstanding history in insulin and other major drug discoveries. Lilly invests heavily in research and clinical development and partners with biotech, academic institutions, and industry collaborators to advance biologics, small molecules, and precision medicines. The company operates global manufacturing and commercial networks and provides patient-support programs to improve access to its therapies.
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