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Content Creator at Lovepop - ApplyBlast

Content Creator

Lovepop

5 months ago

3.0 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

Content Creator at Lovepop, responsible for producing high-quality, faceless, product-led short-form video and photo content across three content lanes with a focus on hook strength, trend speed, and Lovepop’s paper-art product magic.

Responsibilities

Shoot and edit faceless, product-led short-form video and photo content under the Content Producer’s brief across three content lanes — product-driven (unboxing, ASMR, product showcase), story-driven (paper-art origin moments, hands-only craft footage, brand-narrative B-roll), and distribution-driven (TikTok trends, hooks, performance-led). Ship daily to the publish queue.
Actively monitor TikTok, IG Reels, and similar platforms for emerging trends, hooks, sounds, and formats that work for product-led, faceless content. Adapt the right trends to Lovepop’s products within days, not weeks. Iterate hooks based on engagement and performance feedback from the Content Producer and the Performance Marketing team.
Set up product-focused shoots — tabletop and overhead rigs, lighting, audio (voiceover, music, ASMR mics), props and prop styling. Build and maintain the content production library (raw footage, B-roll, product stills, edits, exported assets). Coordinate with the Graphic Design team for product imagery and finished assets when needed.

Skills

Qualifications

0–2 years of content production experience for B2C brandsStrong personal portfolio of TikTok / IG Reels content with measurable engagementStrong eye for product styling, shoot composition, and faceless / product-led storytellingPortfolio demonstrating short-form storytelling that works without on-camera talent

About Lovepop

lovepop.com

Headquarters

Boston, Massachusetts, United States

Company Size

51-200 employees

Founded

2014

View Profile

Lovepop designs and sells intricately engineered 3D pop-up greeting cards and paper art for every occasion. Customers can buy online, personalize messages, schedule delivery, and send these keepsake cards with free shipping. Each Lovepop unfolds like a miniature surprise, intended to be a lasting memento for birthdays, holidays, weddings, and special moments. The company offers curated collections and personalization options to suit different themes and celebrations.