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Content Marketing Manager at Formlabs - ApplyBlast

Content Marketing Manager

Formlabs

4 months ago

3.0 on Glassdoor

Somerville, MA

Onsite

Full Time

Senior

7 applicants

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About this role

As a Content Marketing Manager at Formlabs, you will drive the technical storytelling strategy for the leading 3D printing hardware company. You are responsible for producing high-impact assets like case studies, guides, and white papers that bridge complex engineering innovations with diverse business and technical audiences. This role requires deep collaboration with cross-functional teams to ensure content accuracy while maximizing brand authority and lead generation.

Responsibilities

Develop written communications and creative media to grow brand awareness and drive sales
Interview customers to publish industry-leading written and video case studies
Produce high-quality guides and white papers through hands-on product experimentation
Define and execute content marketing campaigns across various funnel stages and markets
Manage content distribution across digital channels and edit work for consistent tone

Skills

Qualifications

University degree in Marketing, Business, Engineering, Journalism, Communications, Education, Linguistics, or Public Relations

About Formlabs

formlabs.com

Headquarters

Somerville, Massachusetts, United States

Company Size

501-1000 employees

Founded

2011

View Profile

Formlabs is a 3D printing company that designs and manufactures high-resolution stereolithography (SLA) and selective laser sintering (SLS) printers, materials, and software for professional users. Its product ecosystem includes desktop and industrial printers (the Form and Fuse families), engineered resins and powders, and integrated software and post-processing tools that support prototyping, production, and specialty applications like dental and jewelry. Formlabs focuses on accessible, scalable additive-manufacturing workflows for engineers, designers, labs, and manufacturers worldwide. Customers choose it for its print quality, broad materials library, and end-to-end hardware–software solutions.