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Content Writer at CRED - ApplyBlast

Content Writer

CRED

3 months ago

4.0 on Glassdoor

Bengaluru, Karnataka, India

Onsite

Full Time

Medior

0 applicants

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About this role

The role involves creating product and marketing assets for CRED's wealth platform and Kuvera, including in-app messaging, WhatsApp, push notifications, and email. The candidate will define and refine Kuvera’s voice across products, marketing, and campaigns, and take marketing campaigns from concept to execution across multiple channels.

Responsibilities

Create product and marketing assets across in‑app, WhatsApp, push notifications, and email
Define and refine Kuvera’s voice across products, marketing, and campaigns
Take marketing campaigns from concept to execution across multiple channels

Skills

About CRED

cred.club

Headquarters

Indiranagar, Karnataka, India

Company Size

501-1000 employees

Founded

2018

View Profile

CRED is an India-based fintech membership platform that helps creditworthy consumers manage and pay their credit card bills while rewarding on-time behavior. The app provides credit score tracking, bill payments, curated rewards and offers, and a marketplace for financial products like short-term credit and loans. Positioning itself as a premium lifestyle + finance experience for users with high creditworthiness, CRED partners with merchants and lenders to deliver exclusive deals and services. Founded by Kunal Shah in 2018, it’s known for strong branding and a focus on incentivizing timely payments.