Copywriter
Fam(1 month ago)
About this role
This role is a creative content position at Fam, a fintech startup building a payments app for young users in India. The writer will help shape how the brand communicates with a predominantly teenage/Gen-Z audience across multiple channels. The position sits at the intersection of content, product, and social media, helping to maintain a sharp, youthful, and on-brand voice. It offers the opportunity to be part of a fast-growing, well-funded startup focused on financial awareness for the young generation.
Required Skills
- Content Writing
- Creative Writing
- Video Scripting
- Storytelling
- Social Media Trends
- Social Media Content
- YouTube Content
- Instagram Reels
- Casting Support
- Content Production
+5 more
Qualifications
- Undergraduate Degree in Communications
- Undergraduate Degree in Media
About Fam
famapp.inFamApp (FamX) is a payments platform that offers FamX Spending Accounts with personalised UPI IDs and virtual/physical cards so kids and families can make and manage payments. The app emphasizes parental controls, allowance management, real‑time expense tracking and tools to keep bank statements clean while teaching responsible money habits for users aged 11+. Features include customizable cards, rewards (Famcoin), challenges and in‑app finance controls, with cards supported on major networks. Backed by well‑known investors, FamApp targets families and teens with a youth‑centric payments and financial education experience.
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