The Shelf
The Creative Lead, Influencer Marketing at The Shelf will develop and guide social‑first creative strategies, content briefs, and creator concepts to ensure campaigns align with brand objectives and platform best practices. The role collaborates cross‑functionally with account, strategy, and insights teams, provides actionable feedback to creators, and leverages performance data to continuously improve creative outcomes.
Headquarters
Atlanta, Georgia, United States
Company Size
51-200 employees
Founded
2013
The Shelf is a full-service influencer marketing and content agency that helps brands plan, execute, and scale creator-driven campaigns. They provide influencer sourcing and management, creative content production (UGC and branded), paid-social amplification, and performance measurement to drive awareness, engagement, and sales. Working across platforms like Instagram, TikTok, and YouTube, The Shelf combines creative storytelling with data-driven targeting and transparent analytics to optimize campaign ROI.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for The Shelf.
The Shelf didn’t post a salary, so this is our estimate from similar listings.
25% below the average for this role