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Creator Marketing Lead at Edelman - ApplyBlast

Creator Marketing Lead

Edelman

4 months ago

3.4 on Glassdoor

Tokyo, Japan

Onsite

Full Time

Senior

1 applicant

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About this role

As the Lead of Creator Marketing at Edelman, you will drive the growth and integration of the creator business while managing and mentoring a high-growth team. The role requires strong client relationship expertise to translate marketing objectives into compelling work and integrate the team across internal groups like Digital, Creative, and Data & Measurement. You will oversee creator marketing professionals to define strategy, lead innovative campaigns, and deliver high-standard programs for client accounts.

Responsibilities

Develop and oversee innovative creator marketing campaigns and paid media strategies
Manage and nurture high-level new client relationships ensuring program standards
Advise clients on optimal creator strategies based on metrics and business cases
Identify, negotiate, and manage talent across multiple channels and platforms
Lead cross-functional teams to deliver integrated client campaigns from concept to delivery

Skills

Qualifications

5-8 years of experience leading content and social strategyProven experience in media buying, advertising, communications, marketing, or public relationsProven track record developing creator relationships and brand content