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CRM Business Analyst at Manulife - ApplyBlast

CRM Business Analyst

Manulife

3 months ago

3.9 on Glassdoor

Waterloo, Ontario

Hybrid

Full Time

Senior

0 applicants

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About this role

The CRM Business Analyst partners with business stakeholders, sales leaders, and technology teams to enhance the Salesforce platform and drive operational efficiency. This role involves translating business needs into scalable solutions, managing project delivery within an Agile framework, and overseeing data governance initiatives. The successful candidate will independently drive initiatives from concept through implementation to improve sales effectiveness and user experience.

Responsibilities

Elicit and document business requirements through user stories and process maps
Coordinate CRM initiatives from discovery through implementation and adoption
Analyze business processes to identify root causes and recommend improvements
Execute user acceptance testing plans to validate business requirements
Establish governance practices to improve data quality and platform adoption

Skills

Qualifications

Salesforce Administrator Certification

About Manulife

manulife.com

Headquarters

Toronto, Ontario, Canada

Company Size

10001+ employees

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Manulife is a leading financial services group. We provide financial advice, insurance, as well as wealth and asset management solutions for individuals, groups and institutions.