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CRM Data Analyst at DiDi - ApplyBlast

CRM Data Analyst

DiDi

4 months ago

3.8 on Glassdoor

São Paulo, SP, BR

Hybrid

Full Time

Junior

0 applicants

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About this role

A CRM Data Analyst at 99 bridges data and strategy by managing customer databases, optimizing segmentations, and measuring the impact of CRM campaigns. The role involves utilizing key metrics to analyze channel performance, designing A/B tests, and maintaining performance dashboards to drive customer retention.

Responsibilities

Manage and clean large customer databases for precise targeting
Analyze campaign metrics to measure performance and ROI
Design and execute A/B tests for email and push notifications
Maintain routine performance dashboards for stakeholder visibility
Extract insights from customer behavior data to guide marketing automation

Skills

Qualifications

Bachelor's degree in MarketingBachelor's degree in Business AdministrationBachelor's degree in Statistics

About DiDi

didiglobal.com

Headquarters

China

Company Size

10001+ employees

Founded

2012

View Profile

DiDi is a global mobility technology company best known for its ride-hailing and transportation platform. Through its app, the company offers services such as taxi hailing, private car rides, carpooling, bike sharing, freight, and related mobility solutions, while also investing in AI, autonomous driving, and smart transportation technologies. DiDi operates in the transportation and mobility technology industry.