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CRM Manager at TransferGo - ApplyBlast

CRM Manager

TransferGo

5 hours ago

4.2 on Glassdoor

Warsaw, Mazowieckie, Poland

Onsite

Full Time

Manager

0 applicants

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About this role

The CRM Manager at TransferGo defines and executes the CRM strategy to enhance customer engagement and lifetime value through personalized communications and automated workflows. The role involves deploying segmented marketing campaigns across multiple channels, analyzing campaign performance, and collaborating with data, product, and engineering teams to optimize customer journeys. This position offers high visibility and immediate impact on key business KPIs within a dynamic fintech environment.

Responsibilities

Define and execute CRM strategy based on customer lifetime moments and product journeys
Deploy segmented marketing campaigns across multiple channels using Braze platform
Build and manage automated workflows to optimize customer journey and reactivation rates

Skills

About TransferGo

transfergo.com

Headquarters

London, England, United Kingdom

Company Size

201-500 employees

Founded

2012

View Profile

TransferGo is a digital cross-border money transfer company founded in 2012 and headquartered in London. It serves over 7 million customers in 160+ countries, offering fast, low‑cost international payments and remittance services through web and mobile apps. Focused on migrants, families and small businesses, TransferGo emphasizes speed, transparency and affordability for sending and managing money across borders.