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CRM Strategy & Analytics Lead at RecargaPay - ApplyBlast

CRM Strategy & Analytics Lead

RecargaPay

2 months ago

Remote

Full Time

Medior

0 applicants

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About this role

This strategic role focuses on identifying business opportunities within the customer base and executing end-to-end CRM campaigns. The position requires a consultant's mindset to drive segmentation strategies, leverage AI for deeper analysis, and deliver actionable recommendations to leadership. The ideal candidate will combine sharp analytical skills with hands-on platform execution to optimize customer engagement and business outcomes.

Responsibilities

Own customer base segmentation and clustering strategies
Execute campaigns end-to-end including strategy and platform execution
Use AI to build smarter clusters and create automated agents

Skills

About RecargaPay

recargapay.com.br

Headquarters

São Paulo, São Paulo, Brazil

Company Size

501-1000 employees

Founded

2010

View Profile

RecargaPay é uma fintech brasileira com mais de 15 anos de mercado que oferece uma plataforma financeira completa para pessoas físicas e jurídicas. Seus serviços incluem conta digital gratuita com rendimento de até 120% do CDI, cartões de crédito com até 2% de cashback, Pix com cartão de crédito, empréstimos pessoais e consignados CLT, recargas de celular e transporte, CDBs, Tap to Pay e soluções PJ como Conta PJ e Link de Pagamento. Regulada pelo Banco Central do Brasil, a RecargaPay se posiciona como uma solução financeira all-in-one voltada ao mercado brasileiro.