Cross Brand Product Marketing Strategy Manager
General Manufacturing(2 days ago)
About this role
The Cross Brand Product Marketing Strategy Manager at GM is responsible for aligning and driving product and portfolio strategies across multiple brands within the company. The role involves synthesizing insights, leading decision-making, and shaping long-term and short-term product plans to ensure cohesive brand and enterprise growth.
Required Skills
- Product Strategy
- Cross-Functional Leadership
- Data Analysis
- Market Research
- Stakeholder Management
- Strategic Planning
- Brand Management
- Communication
- Decision Making
- Project Management
About General Manufacturing
gm.comGeneral Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.
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