Customer Marketing Lead

9fin(29 days ago)

HybridFull TimeManager$103,814 - $136,689 (estimated)Marketing

About this role

The Customer Marketing Lead at 9fin is responsible for developing and executing customer engagement, retention, and advocacy programs for the company's existing customer base. This role involves creating targeted marketing campaigns, utilizing product usage data to refine strategies, and collaborating with Customer Success, Product Marketing, Sales, and Demand Generation to enhance customer journeys. The position requires strong analytical skills and experience in customer marketing to drive product adoption, loyalty, and revenue growth.

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Required Skills

Customer Marketing
Engagement Programs
Adoption Strategies
Retention Initiatives
Email Nurture Flows
Webinars
Targeted Campaigns
Customer Segmentation
Behavioral Analysis
Cross-Functional Coordination

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About 9fin

9fin.com

9fin is a cutting-edge provider of debt market intelligence, delivering a comprehensive suite of analytics and data solutions on a single AI-powered platform. Designed for finance professionals, it offers capabilities to analyze credit, react swiftly to market news, and streamline investment mandates. With features such as predictive analytics, real-time news alerts, and extensive data access, 9fin empowers asset managers, hedge funds, investment banks, and law firms to enhance decision-making and remain competitive in the financial landscape.