Customer Planning & Activation Coordinator

This role drives actionable initiatives in Traditional Trade for Bacardi's consumer at heart strategy, leading point of sale execution and developing customer plans with key clients and distributors. The position focuses on identifying growth opportunities for distribution, visibility, and sell-out while managing budgets and coordinating with Sales, Brand, and external agencies. Success is measured by KPIs such as sell-out growth, distribution gains, and execution excellence across priority markets.