Digital Advertising Specialist - Display and Social
USA TODAY Co.
About this role
The Optimization Strategist for Display & Social is a digital marketing professional responsible for creating and optimizing advertising campaigns across various platforms, analyzing performance data, and collaborating with internal teams to meet client goals. The role emphasizes data-driven decision making, campaign management, and staying current on digital marketing trends.
Skills
Qualifications
About USA TODAY Co.
usatodayco.comUSA TODAY Co. is an audience‑led, digitally focused media company and publisher affiliated with the Gannett family. It produces national and local journalism across digital platforms—covering news, sports, features, opinion, video and podcasts—while operating a network of local newsrooms and branded content channels. The company offers subscription products, newsletters and data-driven advertising and marketing solutions for businesses and advertisers. Its strategy emphasizes digital distribution, audience insights and scalable local-to-national reporting.
About USA TODAY Co.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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and employee contacts for USA TODAY Co..
Salary
$30k – $61k
per year
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