Red Wing Shoe Company
The Digital Commerce Channel Manager drives the growth, profitability, and performance of Red Wing's digital commerce channels, including direct-to-consumer eCommerce and B2B online ordering platforms. This role leverages customer and sales analytics to optimize product assortment, improve the customer experience, and achieve revenue objectives. The position serves as a key cross-functional partner, collaborating with various teams to align digital commerce strategies with enterprise goals.
Company Size
1-10 employees
Red Wing Shoe Company is an American footwear maker founded in 1905 in Red Wing, Minnesota, specializing in durable work and heritage boots and shoes. The brand is known for premium leathers and rugged construction—Goodyear-welted and moc-toe designs—and offers safety-toe, industrial, and lifestyle footwear for tradespeople and consumers. Red Wing sells through company stores, authorized dealers, and online, and supports long-term ownership with resoling and repair/recrafting services. Customers choose Red Wing for its century-plus reputation for craftsmanship, durability, and classic American style.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Red Wing Shoe Company.
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