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Digital Experience Strategy Lead at Vizient - ApplyBlast

Digital Experience Strategy Lead

Vizient

1 month ago

3.1 on Glassdoor

Irving, Texas, United States

Onsite

Full Time

Senior

0 applicants

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About this role

This role defines and leads Vizient’s website and digital experience strategy to enhance brand awareness, client engagement, and enterprise marketing performance. The position involves establishing strategic vision, partnering with cross-functional teams, and leveraging performance insights and AI-enabled capabilities to deliver intuitive digital experiences. The incumbent will guide information architecture, navigation, and content standards while monitoring emerging digital trends and buyer behavior.

Responsibilities

Define and lead enterprise website and digital experience strategy
Translate business objectives into engaging digital journeys for B2B buying processes
Establish standards for SEO, structured content, metadata, and AI-powered discoverability

Skills

About Vizient

vizientinc.com

Headquarters

Irving, Texas, United States

Company Size

1001-5000 employees

Founded

1977

View Profile

Connecting members with knowledge, solutions and expertise that accelerate performance to ensure they deliver exceptional, cost-effective healthcare. Group purchasing organization serving academic medical centers, pediatric facilities, community hospitals, and nonacute health care providers.