Digital Marketing Manager

Plaid(21 days ago)

New York, NYOnsiteFull TimeSenior$112,189 - $151,482 (estimated)Marketing

About this role

This role on Plaid’s Digital Marketing team focuses on driving qualified pipeline and revenue through high-impact paid media programs across multiple digital channels. It involves owning end-to-end performance marketing strategy and using data to guide investment decisions and inform stakeholders. The position partners closely with Product Marketing and Sales to shape messaging and audience targeting across the funnel.

View Original Listing

Required Skills

Digital Marketing
Paid Media
Search Marketing
Social Advertising
Display Advertising
CTV Advertising
Budget Management
Media Planning
Campaign Optimization
Audience Segmentation

+10 more

About Plaid

plaid.com

Plaid is a fintech infrastructure company that helps developers and businesses connect consumers’ bank accounts and financial data to apps and services via easy-to-integrate APIs and Plaid Link. Its product suite (Auth, Transactions, Identity, Assets, Investments, Liabilities, payment initiation and risk/verification tools) supports account verification, ACH payments, balance checks, transaction feeds, and underwriting. Companies in payments, lending, investing and personal finance rely on Plaid for developer-friendly SDKs, strong security controls, and compliance support to build reliable, data-driven fintech experiences.