Digital Marketing Specialist

Bass Pro Shops(1 month ago)

Springfield, MOOnsiteFull TimeJunior$34,769 - $47,352 (estimated)Marketing

About this role

This role supports Bass Pro Shops’ omnichannel retail growth by increasing qualified traffic and new customer acquisition across ecommerce and physical store touchpoints. The position focuses on managing and optimizing paid digital channels such as programmatic display, paid social, and affiliates to drive measurable ROI. It is a cross-functional role based at the company headquarters in Springfield, Missouri.

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Required Skills

Digital Marketing
Programmatic Advertising
Paid Social
Affiliate Marketing
Campaign Management
Media Buying
Budget Management
Creative Coordination
Performance Optimization
A/B Testing

+6 more

Qualifications

Bachelor's Degree in Marketing
Bachelor's Degree in Business
Bachelor's Degree in Advertising

About Bass Pro Shops

basspro.com

Bass Pro Shops is a leading outdoor retailer specializing in fishing, hunting, and camping gear and apparel. They offer a wide range of products, from high-performance clothing and rugged boots to optics and cold weather essentials, tailored for outdoor enthusiasts. With a strong emphasis on quality and customer experience, Bass Pro Shops serves as a one-stop shop for those looking to enhance their adventures in nature.

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