Director, B2B Demand Generation
The Nielsen Company
About this role
A Director of B2B Demand Generation at Nielsen leads efforts to capture, nurture, and convert high-quality leads for measurement and analytics solutions. The role involves developing scalable demand generation strategies, executing integrated campaigns, and collaborating across departments to drive revenue growth.
Skills
Qualifications
About The Nielsen Company
nielsen.comNielsen is a global leader in media measurement, analytics, and insights, tracking what people watch and listen to across TV, radio, streaming and digital platforms. Its data, ratings, and analytics products help broadcasters, advertisers, and marketers plan, buy, and measure audiences and advertising effectiveness worldwide. Branded "Audience Is Everything," Nielsen combines large-scale measurement panels, passive metering, and advanced analytics to deliver cross-platform audience intelligence and actionable insights.
About The Nielsen Company
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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